About Us

The Company

In September 2004 after two years of product development, Applesnapz Ltd was the first company in the UK to introduce the healthy alternative to traditional fried and baked crisps. After creating the healthy crisp sector in the UK Applesnapz are now the brand leaders for fruit and vegetable crisps which are not fried or baked.

Applesnapz wanted to combine the fun and enjoyment of crisps with the goodness of fruit and vegetables and satisfy the snacking urge whilst at the same time provide a healthy and delicious snack.

Applesnapz has brought to the market a range of fun, healthy fruit and vegetable crisps which will appeal to everyone. The products are an important weapon in the fight against obesity and unhealthy eating.

Applesnapz has kept to their original values. These were to develop healthy crisps which have good appearance, texture and taste, and are not fried or baked. Unlike many other products Applesnapz products are free from artificial colourings and flavourings additives. In January 2006, Applesnapz was the first company to introduce vegetable crisps which are not fried or baked.

Our Mission

To create an innovative range of tasty and healthy crisps which will appeal to everyone. Not just the best healthy crisps to eat - THE BEST CRISPS TO EAT!